About
me
My path from electrical engineering to product management wasn't a pivot — it was an evolution. Engineering trained me to think in systems: identify inputs, model behaviors, debug failures. Product management just means applying those same mental models to human systems instead of electrical ones.
My first real proof of concept came at IKT India, where I took a B2B handloom marketplace from 20 vendors to 45+ in nine months. What made it work wasn't a clever feature — it was spending weeks talking to artisans who'd never used a smartphone, watching them struggle with 3-day onboarding flows, and rebuilding the funnel from scratch. Activation improved 30–35%, setup time dropped from 3 days to 6 hours, monthly GMV reached INR 15L+.
Currently pursuing my M.S. in Management of Technology at Arizona State University (GPA 3.6, May 2026), where I'm applying the same rigor to behavioral UX research, financial modeling, and data analytics at scale. CSPO certified.
What I believe in
“Empathy scales better than features”
I've interviewed artisans who'd never touched a smartphone. Watching them struggle with a 3-day onboarding flow changed what 'simple UX' meant forever. Deep user understanding is the only sustainable product advantage.
“Data informs — context decides”
I built the seller analytics dashboard before adding new features — not because analytics is always urgent, but because flying blind is worse than moving slow. Numbers tell you what happened. Users tell you why.
“Ship the 70%, kill the 90%”
The best insight I had at IKT India came from a half-finished feature. I would rather get a functional MVP in front of real users than perfect a spec no one has validated. Done beats perfect every time.
“Every no earns a better yes”
With a 3-engineer team and a growing vendor base, I learned to say no relentlessly. Scope discipline is how small teams punch above their weight. The features we didn't build were as important as the ones we did.
My path
B.E. Electrical & Electronics Engineering
JNTU Hyderabad
PM Intern → Product Manager
IKT India — B2B Handloom Marketplace
MS Management of Technology
Arizona State University
CSPO Certified
Scrum Alliance
MS Graduation (Expected)
Arizona State University — GPA 3.6
Beyond work
When I'm not rebuilding funnels or writing PRDs, I'm watching cricket (die-hard India fan), exploring every new restaurant that opens in Tempe, or reading about behavioral economics and how people actually make decisions — which turns out to be very useful for a PM. I'm also mildly obsessed with how startups in emerging markets solve problems that Silicon Valley tools weren't designed for. There's a whole product design language invented out of necessity — and it's where I feel most at home.
My engineering background keeps me grounded in “is this actually buildable?” while my business education keeps me asking “but does this move the needle?” The best product decisions sit at that intersection — technically pragmatic and commercially ambitious at the same time.